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OIL MATE, EMP TO JOIN
POWER STROKE® DIESEL FORD NCTS EFFORT
FOR IMMEDIATE RELEASE
CONTACT: Jennifer Chapple
Motorsports Management Group
(704) 454-5353
(704) 454-5355 FAX
jchapple@mmginfo.net
DARLINGTON, SC (March 14, 2003) - EMP (Engineered Machined Products, Inc.), announced today that it has signed on as a major associate sponsor on the No. 29 Power Stroke® Diesel Ford driven by Terry Cook for the 2003 NASCAR Craftsman Truck Series season, and will feature its' Oil Mate brand product in all advertising. An advanced oil management system for diesel engines, Oil Mate is a perfect compliment to the Power Stroke Diesel NASCAR program according to Brian Larche, President and CEO of EMP.
"We're pleased to continue building our relationship with International Truck and Engine and the Power Stroke Diesel brand through our association with Terry Cook and the No. 29 Power Stroke Diesel Ford team," Larche stated. "As one of the major component suppliers to the Power Stroke Diesel, we plan to share our patented oil and thermal management products with high performance enthusiasts and the transportation and aftermarket industries."
"International Truck and Engine has enjoyed a successful relationship with EMP," said Robert Carso, Director of Communications and Marketing Operations, International Engine Group. "EMP supplies a number of components for the Power Stroke Diesel engine. The associate sponsorship position EMP is taking with International and Power Stroke Diesel is a natural extension of a long relationship. Motorsports marketing provides EMP with a great platform to promote their Oil Mate product to the marketplace."
Larche indicated the Oil Mate system significantly extends oil change intervals on diesel engines of all kinds by removing a small amount of engine oil and blending it with diesel fuel to be burned during the combustion cycle. The used oil is then replaced with an equal amount of fresh oil from a make-up tank literally changing the oil while the engine is running and in the process, extending oil and filter use. Tests on "Big Bore" engines have indicated the Oil Mate system eliminates the need to change oil up to 525,000 miles (4000 hours) and extends filter life up to 100,000 miles (1000 hours). The Oil Mate system currently has more than 20,000 units in service, including 600 on United States Army vehicles,
"With its' simple installation, the Oil Mate system has proven to reduce downtime by significantly extending the interval between oil and filter changes," Larche noted. Oil Mate is extremely effective in OTR trucks, Off-Highway vehicles, Stationary Gen-Sets, Marine and Military applications."
Power Stroke Diesel entered the NASCAR marketing arena on a select-event basis in 2001 and accelerated its efforts to full-time status with Cook and the No. 29 K-Automotive Ford in 2002. The association has allowed International Truck and Engine Corporation, the designer and manufacturer of Power Stroke Diesel for Ford Motor Company, to leverage the overlap of truck owners and NASCAR fans increasing awareness and sales. Power Stroke Diesel engines are
available in Ford Super Duty Trucks, Vans and Sport Utility Vehicles. Nearly two out of three buyers of Ford Super Duty pickups choose the Power Stroke Diesel over a standard gas engine, making it the most popular engine in its class. International produces more than 400,000 diesel engines annually, for both commercial and personal use markets.
"This is a huge boost for the K-Automotive race team," stated Cook, who steered his Power Stroke Diesel entry to four wins, nine Top-5 and 17 Top-10 finishes in 2002. "We have been very fortunate to have such a great partner in Power Stroke Diesel and to now add Oil Mate and EMP to our efforts will make our team even better. We had a great year last year and we're shooting for even better results this year, especially now that we've been able to add Oil Mate and EMP to our K-Automotive family."
For more information about the Oil Mate advanced oil management system, please log on to www.oilmate.com. Information about International Truck and Engine Corporation and its Power Stroke Diesel engine can be obtained by visiting the company's website at www.InternationalDelivers.com .
Cook and his No. 29 Power Stroke Diesel/Oil Mate Ford will take the green flag for the Craftsman 200 at Darlington (SC) Raceway Friday, March 14, at 4 p.m. Eastern Standard Time. The second of 25 NASCAR Craftsman Truck Series events this season will be telecast live on the Speed Channel and broadcast worldwide on more than 350 stations by MRN Radio.
ABOUT ENGINEERED MACHINED PRODUCTS, INC.
Engineered Machined Products, Inc. (EMP), is North America's leading producer of engine cooling pumps for diesel engines. EMP also serves the diesel engine industry with lube oil pumps, fuel system components, and highly integrated engine front covers including pumps, gears, and accessory drives. Corporately located in Escanaba, MI, EMP operates manufacturing and assembly centers in Michigan and Indiana, as well as a 38,000 square foot advanced R&D technology center for development and testing of both conventional and revolutionary proprietary products. This facility provides a focused and creative environment to create innovative engineering solution in the areas of oil management and thermal management. EMP engineering efforts and products have won numerous awards and have successfully completed customer quality service requirements for Ford Motor Company, Detroit Diesel Corporation, Navistar International and Cummins Engine Company. For more information about Engineered Manufactured Products, Inc, please log on to www.emp-corp.com.
ABOUT INTERNATIONAL TRUCK AND ENGINE COMPANY
International Truck and Engine Corporation is the operating company of Navistar International Corporation (NYSE: NAV). International Truck and Engine is a leading producer of mid-range diesel engines, medium trucks, heavy trucks, severe service vehicles, and a provider of parts and service sold under the International® brand. The company also is a private label designer and manufacturer of diesel engines for the pickup truck, van and SUV markets. Additionally, through a joint venture with Ford Motor Company, the company will build medium commercial trucks and currently sells and services truck and diesel engine parts. International Truck and Engine has the broadest distribution network in the industry. Financing for customers and dealers is provided through a wholly owned subsidiary of Navistar. Additional information can be found on the company's Web site at www.InternationalDelivers.com.
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